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Problem gambling is a plague the latest years and there are many bookmakers who try to stop this, or to make this phenomenal even smaller. Kindred Group, which is Unibet’s mother company is looking for new ways to deal with this problem and the company’s governance believes that artificial intelligence (AI) can be used to detect early signs of problem gambling.
Integration to Have Social and Financial Benefits
Kindred Futures which is the department which deals with future innovations, initiated discussions between leading academics, technology pioneers, addiction psychologists and Kindred’s team of responsible gambling experts.
The aim is for this AI to be able to value modelling behaviours and changes in behaviour over time, to assess if a player is developing a problem. Will Mace, who is the Head of Kindred Futures, commented: «This was a fascinating discussion, bringing together experts from several different fields. The outcome was very encouraging – we agreed there was significant potential for an AI capability to bring together and analyse many data sources to give a much-improved ability to detect signs of a developing problem. We also agreed there was real value in doing this – both socially and commercially.».
Why choose Unibet
- 10,000 Live Events/Month
- 300+ Extra Markets for Elite Leagues
- Bet Builder
- Request A Bet
- Cash Out
- Fast Markets
- Mobile App
- 24/7 Customer Support
Unibet needs no introduction, even for newbies, after 20+ years of experience in the betting industry. The brand provides exceptional services in strategically regulated markets, like Australia and Italy, licensed by MGA and UKGC, among other local permits. The massive range of 40+ sports, 250,000 yearly events, and 10,000 monthly ones secures several alternative options for their million bettors. The odds for high-profile leagues, like the English Premier League and the NBA, create an attractive Sportsbook alongside handy features like Live Streaming, Bet Builder, Request A Bet, and Cash Out. The Live Chat is available 24/7, and the website offers 15 languages. However, I have noticed that the in-play prices and the odds for secondary and lower-tier leagues have a downfall, while the absences of Partial/Auto Cash Out and Quick Bet services are notable. The winning limits are high, and the payment methods offer alternatives, but two significant drawbacks are the need for cryptocurrencies and a quicker response to E-mail requests. I also firmly believe that the app is one of the most modern in the industry. Overall, Unibet is a safe bookmaker, ideal for recreational bettors, with several valuable services for them.
