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Unibet Review
YEAR EST. 1999

Unibet needs no introduction, even for newbies, after 20+ years of experience in the betting industry. The brand provides exceptional services in strategically regulated markets, like Australia and Italy, licensed by MGA and UKGC, among other local permits. The massive range of 40+ sports, 250,000 yearly events, and 10,000 monthly ones secures several alternative options for their million bettors. The odds for high-profile leagues, like the English Premier League and the NBA, create an attractive Sportsbook alongside handy features like Live Streaming, Bet Builder, Request A Bet, and Cash Out. The Live Chat is available 24/7, and the website offers 15 languages. However, I have noticed that the in-play prices and the odds for secondary and lower-tier leagues have a downfall, while the absences of Partial/Auto Cash Out and Quick Bet services are notable. The winning limits are high, and the payment methods offer alternatives, but two significant drawbacks are the need for cryptocurrencies and a quicker response to E-mail requests. I also firmly believe that the app is one of the most modern in the industry. Overall, Unibet is a safe bookmaker, ideal for recreational bettors, with several valuable services for them.

Unibet has 20+ years of experience in the betting industry and an online presence since 1999. The brand comes with a Scandinavian background, being a part of the Kindred Group, one of the largest gambling companies worldwide.

It holds MGA (under Trannel International Ltd), UKGC and Gibraltar licenses, while the operator is regulated in Sweden, Australia and Italy, among other local ones. The Sportsbook is provided by Kambi, a multi-year partner of Kindred, offering great features such as Live Streaming, Cash Out, and Bet Builder; so the brand is one of the oldest and most popular Kambi bookmakers.

Bettors can find 40+ sports available, 250,000+ Pre-Match events yearly, and 10,000 live games monthly, with an overall 95%+ payout. The website and the Unibet sports app are in 15 languages, while Customer Support is active 24/7.

Regarding transaction methods, all common ones are applicable, like Debit/Credit Cards, Bank Transfers, and e-Wallets. You can read our Unibet Review and receive all the needed info about the Sportsbook (including eSports and Virtual Sports), Casino, Live Casino, Poker, and Bingo sections.

The brand also invests through great sports partnerships, including Philadelphia Eagles from the NFL, Sydney Roosters of the NRL, Ajax FC, and the 5-time World Chess Champion Magnus Carlsen.

Total Score


Betting Markets 8.5

Odds 8.2

Live Betting 8.3

Reliability 9

Payment Methods 7.5

Withdrawal Speed 7.9

Customer Support 8.2

Bonuses 8.3

Mobile 9.1

Sportsbook Experience 8.4

Players Rating: (7 Rates) 7.4

How the total rating is calculated

Why choose Unibet
Top Swedish Brand Worldwide
  • 10,000 Live Events/Month
  • 300+ Extra Markets for Elite Leagues
  • Bet Builder
  • Request A Bet
  • Cash Out
  • Fast Markets
  • Mobile App
  • 24/7 Customer Support

Unibet Sportsbook Review

Unibet offers a complete Sportsbook with various sports and events and daily Odds Boosters. You can place your bets from the most popular Football, Basketball, and Tennis to secondary matches from Winter Sports, like Biathlon and Ski Jumping, Politics, and TV Shows.

The overall payout is 95%+, but undoubtedly, you can find higher odds with lower margins on elite tournaments for all sports. When it comes to the In-Play section, the VIG is nearly 93%; an issue here is that you should check lower domestic leagues and divisions with double-digit margins of up to 11%.

The Unibet Sportsbook offers many handy features for bettors, like Live Streaming, Cash Out, Request A Bet and Bet Builder. Meanwhile, you can explore and find daily Trending Combos on the main page and secure more juicy prices.

Fixed-Odds Section

Wagering on one of the best Sweden betting sites, you can find exceptional opportunities for Football, especially for top European League like the English Premier League and the Spanish La Liga. The VIG is low, even 2,5% to 3%. Moreover, you can find a vast number of 300+ markets for these matches and place bets for Players Specials, Match & Teams Stats, and 3-way Handicaps.

For Asian Handicaps and Asian Totals, the VIG is 5%, which is competitive in the industry for the Asian Lines markets. In a calendar year, bettors can explore and invest in 250,000 Pre-Match events from 40+ sports, enriching their betting strategies.

Regarding Basketball, the payouts are decent, even for secondary domestic leagues. For instance, Polish PLK and German BBL offer a 6% margin for main 2-way markets (i.e., Moneylines, Handicaps, Totals). This VIG may be higher for Quarter and Half-Time markets at 9%.

As happens in Football, for high-profile championships, like the NBA and the Euroleague, the payout is more attractive at 95,5%. For Tennis Grand Slams, ATP/WTA Tournaments, and Challengers, the VIG fluctuates from 5% to 7%, while the odds for the NFL are one of the highlights in Unibet Sportsbook (i.e., margins lower from 5% for Moneylines and Handicaps).

Finally, racing bettors have phenomenal opportunities from Horses, Greyhounds, and Trotting. The “Next To Go” Section on the main page helps to note all the upcoming events, even from Japan, South Africa, and France races. Besides sporting events, there’s a wide variety of novelties, so you can bet on Politics, TV Shows, and Awards.

The brand offers excellent features for betting on Fixed-Odds, like Bet Builder (i.e. it’s also available for In-Play events), Request A Bet and Cash Out. Also, when you complete your betslip, there’s a handy feature to place System Bets, like Canadians, if you add multiple selections.

In-Play Betting

Delving deeper into our Unibet Review, you will check that the brand hosts a competitive In-play Betting Section with a remarkable Live Streaming feature. Unibet streams daily several games from Football, Basketball, Tennis, and Ice Hockey to Snooker, Rugby, Volleyball, Handball, and other sports.

Partial and Auto Cash Out aren’t available, while the bet acceptance is admissible between 5 and 7 seconds despite the absence of a Quick Bet service. Additionally, the presence of Fast Markets is notable, as the Stats Coverage services. You can find live statistics for the most matches and a detailed timeline with all the actions at a glance.

Betting on Unibet in-play, you can find 10,000 events monthly and an overall payout of nearly 93%. The VIG is almost identical to the Fixed-Odds Section for Football and Basketball top leagues. However, you should check secondary options, like the South Korean and Australian Football championships, with a higher margin of 8% to 9%.

Tennis matches provide several alternatives for Action Betting, so you can bet on Fast Markets for an Ace in Set 2, Game 9, seeking an instant profit. For US sports, such as American Football, Ice Hockey, and Baseball, the live odds payout for the primary markets is acceptable at 95% to 97%.

Other Information

The brand’s innovation, part of the Customer Service, is the Unibet Community, where bettors can have an interactive role. Moreover, the Blog Service and the Forum enhance Unibet’s introversion.

Live Chat is available 24/7, while bettors can contact via E-mail, the operator’s Contact Form, Facebook, and Twitter. There are also 15 applicable languages for the website and mobile version, including English, French, Dutch, Finnish, and Polish.

The minimum bet you can place on Unibet is €0.10, while the maximum depends on the sporting event. The same applies to the max winning, with an upper limit of €250,000 within 24 hours.

When it comes to payment methods, Unibet offers decent options from e-Wallets, like PayPal, Cards (e.g., VISA, VISA Electron, Mastercard), PaysafeCard, Bank Transfers, and local payments such as Interac.

All the services are available from the downloadable and native Unibet app for Android and iOS devices, alongside the Unibet Welcome Offer and the “Refer a Friend” program.

Unibet Info
Year established
Online Since
License Holder
Trannel International Ltd
Related Companies
Kindred Group plc
Unibet Review CEO
Henrik Tjärnström
Level 6, The Centre, Tigne Point, Sliema, TPO 0001, Malta
Operating License
Estonia, Gibraltar, Malta, UKGC
Local Licenses
Australia, Belgium, Denmark, France, Ireland, Italy, Romania, Sweden
Bookmaker Type

Unibet Deposit Methods

  Charge Min. Deposit
VISA Free of Charge €10  
Mastercard Free of Charge €10  
PayPal Free of Charge €10  
Paysafecard 3% €10  
Skrill Free of Charge €15  
Neteller Free of Charge €15  
EcoPayz Free of Charge €15  
Trustly Free of Charge €10  
Sofort Free of Charge €10  
Bank Wire Free of Charge No Limit  
WebMoney Free of Charge €15  
Apple Pay Free of Charge €5  
Interac Free of Charge CAD20  

Unibet Withdrawal Methods

  Min. Withdrawal Time
VISA €15 1-3 Business Days  
Mastercard €15 1-3 Business Days  
PayPal €10 Up to 12 hours  
Skrill €10 Up to 12 hours  
Neteller €10 Up to 12 hours  
EcoPayz €10 Up to 12 hours  
Trustly €10 Up to 24 hours  
Bank Wire No limit 1-5 Business Days  
WebMoney €10 Up to 12 hours  
Interac CAD10 1-3 Business Days  
Unibet Pros
  • 40+ Sports Available
  • 250,000 Pre-Match Events/Year
  • 10,000 Live Events/Month
  • Massive Payout on High-Profile Events
  • 300+ Extra Markets for Elite Leagues
  • Live Streaming
  • Bet Builder
  • Request A Bet
  • Cash Out
  • Fast Markets
  • Complete Racebook
  • Winning Limits €250,000/24h
  • Mobile App
  • 15 Languages Available
  • 24/7 Customer Support
Unibet Cons
  • Average Overall In-Play Payout
  • No Quick Bet
  • No Partial & Auto Cash Out
  • 91% VIG on Secondary Leagues
  • 91% VIG on Quarter/Half-Time Basketball Markets
  • Limitations for Sharp Bettors
  • Slow E-mail Responses
  • No Crypto Supported
More information about Unibet

Unibet Support

Support channels
Account Message, Email, Live Chat, Twitter
Support languages
Belgian, Croatian, Dannish, English, Estonian, Finnish, French, German, Greek, Hungarian, Italian, Japanese, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Spanish, Swedish

Unibet Betting

Min. Bet
Max. profit
Type of odds
American, Decimal, Fractional

Unibet Odds


Unibet Login

Bet Builder, Cash out Full, Edit Bet, Live Streaming, Request a bet
Websites Languages
Belgian Dannish Dutch English Finnish French Greek Hungarian Italian Polish Portuguese Romanian Russian Swedish
Restricted Countries
Afghanistan, Albania, Algeria, Angola, Austria, Bangladesh, Bosnia, Botswana, Brazil, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canada, Central African Republic, Chad, China, Colombia, Costa Rica, Cuba, Czech, Djibouti, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Ethiopia, FYROM, Finland, France, Gabon, Gambia, Germany, Ghana, Greece, Greenland, Guadeloupe, Guam, Guinea, Guinea-Bissau, Haiti, Honduras, Hong Kong, Indonesia, Iran, Iraq, Ivory Coast, Jordan, Kazakhstan, Kenya, Kuwait, Laos, Lebanon, Liberia, Libya, Lithuania, Madagascar, Malawi, Maldives, Mali, Martinique, Mauritania, Mexico, Moldova, Monaco, Mongolia, Mozambique, Myanmar, Nepal, Netherlands, Niger, Nigeria, Pakistan, Panama, Paraguay, Peru, Philippines, Portugal, Puerto Rico, Romania, Russia, Samoa, Saudi Arabia, Serbia, Singapore, Slovakia, Slovenia, Somalia, South Korea, Spain, Sudan, Switzerland, Syria, Tajikistan, Thailand, Togo, Tunisia, Turkey, Turkmenistan, UK, US Virgin Island, USA, Uganda, Ukraine, Uzbekistan, Venezuela, Yemen, Zimbabwe
Brazilian Real, British Pound, Bulgarian Lev, Canadian Dollar, Croatian Kuna, Czech Koruna, Danish Krone, Euro, Hungarina Forint, Norwegian Krone, Polish Zloty, Romanian New Leu, Swedish Krona, Swiss Franc, US Dollar
PC, Mobile, Tablet
Mobile App
Android, iPhone
Alexa Rank
Betting, Bingo, Casino, E-Sports, Financials, Games, Live Casino, Poker, Pool Betting, Virtual Sports
Common Misspellings
unitbet, uniber, umibet, unnibet, unibt
CS:GO, Dota 2, FIFA, League of Legends, Rainbow Six, Valorant, Starcraft II

Unibet Sports

Alpine Skiing, American Football, Athletics, Australian Football, Awards, Badminton, Bandy, Baseball, Basketball, Beach Soccer, Beach Volleyball, Biathlon, Bowling, Boxing, Chess, Cricket, Cycling, Darts, Entertainment, Floorball, Football, Formula 1, Futsal, Golf, Greyhounds, Handball, Horse Racing, Ice Hockey, Lacrosse, Lifestyle, MMA, Martial Arts, MotoGP, Motor Sports, Motorbikes, Netball, Olympic Games, Pesapallo, Politics, Rugby, Rugby Union, Ski Jumping, Snooker, Special Bets, Speedway, Surfing, TV, Table Tennis, Tennis, Trotting, US Sports, Volleyball, Water Polo, Winter Sports
Additional Betting Selections
Alternative Handicap Basketball, Alternative Handicap Tennis, Asian Bets, BAFTA, Cards, Corners, Grammy, Nobel Peace, Players points basketball, Oscars, BBC Personality
Q: Is Unibet safe and a legit bookie?

The Swedish brand is considered a colossal bookmaker on a global level and one of the safest as well. After all, it’s safelisted by many strict authorities, like the UKGC and the MGA. Unibet is also a member of ESSA, RGA, IBIA and the Independent Betting Adjudication Service (IBAS).

Q: Which are the Unibet restricted countries?

Even though the operator is prestigious and has a considerable presence in the global market, there are several countries where you aren’t allowed to bet with Unibet. These restrictions refer to countries like Brazil, the Netherlands, Turkey, Portugal, and Spain.

Q: What sports can I bet on Unibet?

As you can check on our Unibet review, 40+ sports are available by the operator, including high odds for Soccer and Basketball in an extensive number of betting markets. Additionally, you can find secondary options from Horse Racing, Greyhounds, Virtual Sports, eSports, Bingo, Poker, and Casino.

Q: Is a Unibet app available?

Unibet has a native app for Android and iOS devices with a user-friendly interface; you can enjoy all the offered features and services and make deposits and withdrawals using all the available languages. However, a mobile browser easily navigates this busy platform without issues.

Q: Is Unibet the best Scandinavian bookmaker?

Though Unibet is one of the top contenders for this title, it’s worth noting that some of the best international brands come from there. Read our NordicBet Review for another Scandinavian bookmaker that can be considered top in the region.

Q: How do you withdraw money from Unibet?

Plenty of withdrawal methods are offered to the Unibet bettors. Apart from the commonly used digital systems, like Skrill, Neteller, Cards, Bank Transfer, and Paysafecard, you can use many local methods, such as Trustly, Interac and Swish. No matter the banking option you plan to use, the minimum withdrawal is €10, while the maximum depends on the method.

Q: How can I submit a complaint against Unibet?

You should contact customer support through E-mail, Live Chat, or Contact Form and state the issue that occurred. The management team will do their best to help you out. As an alternative, you can contact the regulator applying to your territory. For example, UK residents may reach the UKGC.


About: Unibet


I love the cash out system of Unibet, especially in basketball matches. 

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15 Dec 2019 Sven (**.***) country


About: Unibet

High odds, many markets and fantastic layout. Could use with a better welcome bonus.

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9 Jan 2018 Marten (213.5.6**.***) country


About: Unibet

They void your bets even if the fault was theirs.

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18 Feb 2017 Casual (89.160.1**.***)


About: Unibet


I like Unibet very much, they give away lots of good promotions, they offer very big odds and I like their site very much, it is easy to navigate.

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16 Feb 2017 Olivier (195.154.1**.***) country


About: Unibet

Unibet is always one of my options. They have a variety of sports and options and a good lice section. Moreover, the promos and bonuses are an extra motive. Their odds could be better, but they are acceptable.

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24 Jan 2017 Pier (91.207.5**.***)


About: Unibet


Great odds, great and constant promotions, nice live betting section, the page is easy to use and navigate, great variety at sports and markets. If they had Asian Handicaps, I would rate them with 10, but for now I will stick with 9!

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23 Jan 2017 Matthieu (195.154.1**.***) country


About: Unibet

I trust Unibet for many years now!They have great odds, a nice live betting page and good promotions. I suggest them without any second thoughts.

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31 Dec 2016 Antonio (176.126.8**.***) country

My Unibet Review review
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