Parimatch limits partnership with Chelsea

Several rumours circulated about terminating the partnership with the London club due to sanctions imposed on the Russian owner, Roman Abramovich. However, the online gaming operator will stay as a sponsor but with a restricted scope.

What Will Change For Parimatch?

In a Parimatch statement, we read: "After considering the situation, we have decided to pause all joint marketing and brand campaigns with the club featuring the Parimatch logo and brand. All of our current activity in the public domain is aimed at raising awareness about the war. And we intend to use the resources at hand, including the club's LED display systems, to promote our volunteering and donation activities."

Parimatch has been one of the most active bookmakers in assisting Ukraine in every way possible. Despite the headquarters being moved to Cyprus, both the CEOs are Ukrainians; hence, they have planned to donate UAH 60m ($2m) to help civilians and non-combatants. A total of UAH 42m ($1.4m) has already been given for ammunition, medicines and logistics. Moreover, Parimatch withdrew from the Russian market in late February to protest against the ongoing invasion.