Betsson to lay-off 160 employees

Panos Kotsimpos

Jan 30, 2018

Updated on: Jun 16, 2026

Betsson Group, one of the most prominent Nordic sports betting and casino operators, have decided to lay-off 160 of it's employees, a projected 10% of its workforce. Although it is unlikely that the enterity of these employees will be merited to be given the sack, Betsson has deemed it necessary following a double digit earnings decline in Q3 2017. It is projected that a total of €5.6 million will be annually saved from this move, with the short term results being scheduled for the financial report of Q1 2018.

What are the Consequences of this Decision?

This move, however, has received some scrutiny from industry experts and former Betsson employees who claim that profits were shortened due to the unpredictability of certain markets. These mainly include the recenty "witch-hunt" in the Turkish market, tax increases in Spain and slower than expected results in Netplay's UK entry. Betsson had undergone significant changes in its workforce capability in 2017, when former CEO Ulrik Bengtsson and chief technology officer Stefan Nordin had left the brand. According to the current CEO Pontus Lindwall, these moves will offer improved results in the future: “In cooperation with the operational management team, we have started to implement actions to improve operations. The restructured organisation will be more streamlined with clearer responsibilities, which I believe will improve its efficiency over time.”

Panos Kotsimpos

Betting Expert

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A Bit About Panos

I’m a seasoned Betting Expert with over 17 years of experience in online gambling media and marketing. Since 2008, I’ve covered everything from football and fighting sports to casino and sportsbook reviews, always focusing on accuracy, value, and player safety. I also spent four years as an Online Acquisition & Marketing Senior Specialist at one of Greece’s most prominent operators, gaining a deep understanding of player behavior, funnels, and how bookmakers really operate. My work has been featured across major iGaming outlets, including Bookmakers.bet. Having played on countless betting sites myself, I specialize in exposing scam bookmakers, identifying the trustworthy ones, and spotting real bonus value that helps bettors bet smarter and safer. And yes, I’m a huge Arsenal fan.