Betano and FC Porto sign four-year partnership

George Daskalakis, CEO of Kaizen Gaming, remarked: ''Announcing our partnership agreement with FC Porto, a legendary club not only in Portugal but on an international level, is a day of celebration for all of us at Kaizen Gaming. What I consider even more important is signing on with a club that values long-standing partnerships; it is a true mark of confidence in our company, our brand Betano and our commitment to Portuguese football. We look forward to a long and fruitful collaboration with the team.''

FC Porto's Take on the Deal

On behalf of FC Porto, President Jorge Nuno Pinto da Costa added: ''Futebol Clube do Porto has always sought to associate itself with great brands and this partnership, the one we have now reinforced with Betano, follows up on that intention; it is a great collaboration of a leading club and a reference brand. Our demands are maximum on and off the field, so we always want to work with the best.''

Kaizen Gaming has expanded partnerships with football clubs. It also sponsors Sporting CP and SL Benfica in Portugal, Olympiacos and PAOK FC in Greece, and Fluminense & Atlético Mineiro in Brazil.