After expanding into Colorado, their second active US state so far, Bet365's presence in the North American market has grown. Bettors in the Centennial State will get access to "thousands of betting events and hundreds of in-play markets" via the Bet365 website thanks to a 10-year arrangement agreed with Century Casinos. Additionally, early payout offers, parlay incentives, and bet boosts will all be made available to US players along with other product features including cash out and live streaming "across a range of sports".
The new NFL season is set to begin next week, so the introduction, according to Bet365, could not have come at a better moment for enthusiasts of American football. A representative for Bet365 said: "We're thrilled to announce that sports fans in Colorado may now access the world's favourite online sports betting brand. The first weekend of the NFL season will give new and qualified clients the chance to try out Bet365's industry-leading In-Play product and take advantage of our unmatched New Customer Offer."
The operator's respresentative also expressed confidence that, following its triumphant entrance in New Jersey earlier in the year, its marketing incentives will be popular across Colorado, as well.
Why choose Bet365
- Ideal for football lovers
- 150+ extra bets on top leagues
- Multiple Asian handicap markets
- Partial/Auto Cashout
- Bet Builder
- Edit Bet
- Speedy withdrawals
- Quick and secure mobile app


Bet365 needs no special introduction. Even the most amateur players know the immensity of the colossal bookmaker, which is popular for the great innovations it has brought to the betting world. The 20 million active customers speak on behalf of 365, nonetheless there are some ups and downs noted from me. On the downside first, the platform is quite confusing for the beginners. The bookmaker often limits sharp bettors or winning accounts, while the customer service could offer a much better support. On the other hand, Bet365 offers everything a player needs and dreams of. I love the odds, even if they are not the best you can find on the internet. For sure they are worse than Pinnacle’s, but better than those of William Hill or Bwin. The complete suite of features (Bet Builder, Edit Bet, Partial/Auto Cashout, Bet Alerts, Quickbet, Live Streaming) gives an uplift to your betting experience, while the in-play section is one of the best globally. In a few words, an account with Bet365 is a must for every player, and that is non-negotiable.