April 4 was a remarkable day for Canadian bettors, as it signified the launch of online betting in Ontario. Since then, more than 20 sportsbooks have started their online operations in the province, with the market being considered very attractive. However, Ontario's regulations for sports betting are there to prevent impunity and ensure that bookmakers operate in a proper way.
Unibet was the latest recipient of a hefty penalty, as the Alcohol and Gaming Commision of Ontario decided to issue them a $48,000 fee for violating their advertising legislation. More specifically, operators in Ontario are prohibited from publicising their bonuses and promotions, a directive Unibet did not follow as they posted commercials promoting their "generous welcome offers". Information like this is only allowed to be on their websites or be sent to players as personal offers.
Lastly, the popular bookmaker is not the first one to receive such a fine, as there are at least three more similar cases in the past four months. Tom Mungham, Chief Executive Officer and Registrar of the AGCO stated that all sports betting sites must abide by the law and added that there will be constant monitoring to protect the high standards of responsible gaming.
Why choose Unibet
- 250.000+ pre-match events/year
- 10.000+ live events monthly
- 96%+ on Asian Handicaps
- Action betting & Cashout
- Kambi sportsbook platform
- Mobile apps
- 24/7 customer support
- Fast and free withdrawals


No need for introduction for a brand like Unibet, a global power that has managed to take over the market with millions of active players. For 20+ years the bookmaker has been on a constant rising and it has reached many strategic regulated markets, like France, Italy and Australia among others. The Kambi sportsbook platform has always been a guaranteed solution, but that doesn’t mean that there are no negative points at the Scandi giant. I noticed that the last couple of years the odds took a slight downfall, especially in minor football leagues and N.American sports. There still are many complaints about the customer support, features like partial/auto Cashout and Quickbet should be added, while the winning limits seem ridiculous to my eyes. On the other hand, the odds on the top leagues are better than Bwin’s and equal to Bet365’s, while the wide range of sports, markets and payment methods are intriguing. I can’t ignore that Unibet is a safe and sound choice for a recreational player and it is fair to the brand, which has built a solid name throughout all these years.