MiFinity betting e-wallet rebrands

8 Apr 2022

MiFinity rebrands to meet new challengesThe sports betting e-wallet MiFinity has finished its rebranding. A new logo and renewed brand colours are followed by a full update on the website and social media channels. The UK-based business went deeper than just a cosmetic change. It aims to become a leader in payments in the sports betting industry and wanted to reflect the ambitions and values it represents in the new branding.

The CEO of MiFinity, Paul Kavanagh said: ''MiFinity has made significant inroads in the online payments and iGaming space in the last 18 months. As such, our brand refresh reflects our maturity and ambition. MiFinity’s eWallet is the ‘eWallet with infinite possibilities’ a sentiment that the team at MiFinity believes embraces the brand and one that our merchants and customers will get behind. 2022 will be a big year for MiFinity, and the rebrand sets the tone for our continued success.''

MiFinity comes from a highly successful 2021, where it recorded a 1.300% increase in transactions, launched on more than 300 gambling brands, and expanded coverage into several new areas. Moreover, it launched the MiFinity voucher (a digital pre-paid voucher for single use) and the MiFinity IBAN which allows transferring funds from an IBAN-enabled bank account to an e-wallet with zero fees.

Join and grab exclusive bonuses, daily offers and free bets!

Lay hands on exclusive daily bonuses for members only. These promos are limited and are not advertised on the website.

Yes, I have read the Terms & Conditions and I consent to receiving emails from Bookmakers.bet regarding betting promotions, betting guides and news.

BOOK SPY
UFC 298 Odds & Preview: Volkanovski vs Topuria Featured Image

One of the biggest UFC events of the year takes place on Saturday, February 17 at the Honda Center in Anaheim, California. UFC 298, starting at 23.00 ...

Read more »

Drake Loses $700k In UFC Fight Betslip Featured Image

Canadian rapper Drake’s curse continued as he lost $700k after placing a bet on UFC’s 297 main event fight of Sean Strickland vs Dricus Du Pless...

Read more »

Next Liverpool Manager Odds: Who Will Succeed Jurgen Klopp? Featured Image

Jurgen Klopp’s announcement that he will leave Liverpool at the end of the season shocked the football world. The German will depart from Anfiel...

Read more »

Top 100 Bookmakers for 2024 Featured Image

Every day we get bombarded by dozens, if not hundreds of extravagant remarks by various online sportsbooks claiming to be the best when it comes to od...

Read more »

Betby’s Esports Solution Secures Approval From MGA Featured Image

Betby has received regulatory approval from the Malta Gaming Authority (MGA) to offer its esports odds feed portfolio independently. The MGA granted a...

Read more »

Premier League Clubs Get Closer To Bookmaker Sponsorship Ban Featured Image

The front of the shirts of Premier League clubs will no longer feature logos from bookmakers once an agreement is reached. The deal would prohibit fro...

Read more »

Betano Lands Giannis Antetokounmpo As Global Brand Ambassador Featured Image

NBA star Giannis Antetokounmpo has signed a contract with Betano, making him their first-ever global brand ambassador. The Milwaukee Bucks superstar, ...

Read more »

Bet365 Continue Their Weekly 6 Scores Challenge Game Featured Image

Sports betting industry leader Bet365 has partnered with Incentive Games, a renowned free-to-play provider, to continue their highly popular weekly 6 ...

Read more »

22bet Awarded EPL Jerseys To Five Lucky Bettors Featured Image

Five of 22bet’s Kenyan users have received English Premier League jerseys after successfully predicting the correct score of Manchester United v...

Read more »

Betting Preview And Odds For Formula 1 2023 Season Featured Image

On March 3-5, the 24th Bahrain Grand Prix will mark the return of Formula One for its first full weekend of the new 2023 season. Max Verstappen, who h...

Read more »

LATEST BOOKMAKER PROMOTIONS
bookmaker banner
bookmaker banner