Sky Betting analyses their data

20 Jan 2017

Sky BettingA new add on will be available for the Sky Betting bookmaker, since the popular UK operator is ready to utilise technology from Qubit. The aim of course is to enhance the players’ betting experience as much as possible. The company currently has 50 million content updates across its brands each day, while over 53 million transactions are being processed every day and Qubit will be the one that is going to analyse the data, in order to be able to personalize even more every player’s betting experience.

Qubit chief executive Graham Cooke commented: «Demand for our technology in the gaming market is growing massively, as operators focus their attention on improving product experience and increasing player loyalty. Sky Betting & Gaming interact with about 70% of the UK’s recreational market and by choosing the Qubit platform, which handles 50 billion events per month across our customer base, we’re well matched to deliver personalisation at scale for Sky Betting & Gaming.».

Sam Talbot, senior product manager of Sky Betting & Gaming, added: «There are a number of challenges such as the huge volume of data, the need to stay in complete control of product stability, and the complexity of single page apps.».

10,000+ have already benefited from Bookmakers.bet

Register to our newsletter and be the first to get our exclusive bonuses and promotions. Fill in your name & email and stay tuned on the latest offers and the new bookmakers in your country.

I agree with the terms of use.

BOOK SPY

The sports betting technology provider SBTech has been targeted by hackers and that led to the disruption of access to several bookmakers that use its...

Read more »

The Danish state-owned gambling operator Danske Spil has announced a record net profit for 2019 and at the same time the local gambling regulator, Spi...

Read more »

Both UK and Gibraltar gambling regulators decided to suspend the licenses of Addison Global Limited, the operating company of online bookmaker MoPlay,...

Read more »

The United Kingdom Gambling Commission has forced the online betting exchange Matchbook to freeze its UK betting and casino activity; after temporaril...

Read more »

The shareholders of GVC Holdings have voted and approved the relocation of the company’s headquarters and tax residence from the Isle of Man to the UK...

Read more »

The world no. 1 chess grandmaster Magnus Carlsen has signed a sponsorship deal with Unibet, that will make him the global brand ambassador of the famo...

Read more »

The federal states of Germany have reached an initial agreement regarding the establishment of a new draft interstate treaty on the regulation of all ...

Read more »

The UK Gambling Commission has announced that it will ban the use of credit cards on all gambling activities taking place in Great Britain from 14 Apr...

Read more »

Betsson is paying out early on Liverpool FC to be crowned the 2019-20 Premier League champion, since the Reds sit 14 points clear atop the table with ...

Read more »

The new draft law on online gambling, that was initially submitted to the Hellenic Parliament on October 9, 2019, has been eventually submitted to the...

Read more »