Unibet won an ad dispute

17 Jan 2017

UnibetA few days ago a complaint came to the surface against Unibet for an advertisement that was published by the well known bookmaker. It was about a paid post for Facebook and a TV advertisement, that featured three men discussing the outcomes at several sports events and the reasons that led them to their decision. The advertisement closed with the line «Luck Is No Coincidence». The dispute came because of the final line, indicating that in gambling the players will not need luck, something that it was considered as misleading for the audiences.

Unibet argued that the adverts, which only referred to their sportsbook products, did not imply that gambling outcomes could be predicted. They told that the purpose of the advertisement, was to tell the players that with proper preparations they can predict the outcomes of the matches. The explanation seemed to be enough and fair for the Advertising Standards Authority, which stated that Unibet did not breach CAP Code or the BCAP Code, meaning that the advertisement will continue to exist.

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The Swedish giant
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  • Great visuals, multi language support service
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Unibet provides all the players with every feature that can be found on any top bookmaker, apart from asian handicaps and credit card payments. However this can be easily offset by their amazing promotions and really good odds, as well as one of the best mobile betting platforms. They also have one of the highest payouts among European-based bookmakers, and they offer frequent bonuses and Live Streaming free of charge. Unibet.com is available in 16 different languages and are constantly focusing more on their international expansion, as they make their entry to many newly regulated markets.

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