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Unibet Won an Ad Dispute

17 Jan 2017

UnibetA few days ago a complaint came to the surface against Unibet for an advertisement that was published by the well known bookmaker. It was about a paid post for Facebook and a TV advertisement, that featured three men discussing the outcomes at several sports events and the reasons that led them to their decision.

What was Controversial About it?

The advertisement closed with the line «Luck Is No Coincidence». The dispute came because of the final line, indicating that in gambling the players will not need luck, something that it was considered as misleading for the audiences.

Unibet argued that the adverts, which only referred to their sportsbook products, did not imply that gambling outcomes could be predicted. They told that the purpose of the advertisement, was to tell the players that with proper preparations they can predict the outcomes of the matches. The explanation seemed to be enough and fair for the Advertising Standards Authority, which stated that Unibet did not breach CAP Code or the BCAP Code, meaning that the advertisement will continue to exist.

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Unibet needs no introduction, even for newbies, after 20+ years of experience in the betting industry. The brand provides exceptional services in strategically regulated markets, like Australia and Italy, licensed by MGA and UKGC, among other local permits. The massive range of 40+ sports, 250,000 yearly events, and 10,000 monthly ones secures several alternative options for their million bettors. The odds for high-profile leagues, like the English Premier League and the NBA, create an attractive Sportsbook alongside handy features like Live Streaming, Bet Builder, Request A Bet, and Cash Out. The Live Chat is available 24/7, and the website offers 15 languages. However, I have noticed that the in-play prices and the odds for secondary and lower-tier leagues have a downfall, while the absences of Partial/Auto Cash Out and Quick Bet services are notable. The winning limits are high, and the payment methods offer alternatives, but two significant drawbacks are the need for cryptocurrencies and a quicker response to E-mail requests. I also firmly believe that the app is one of the most modern in the industry. Overall, Unibet is a safe bookmaker, ideal for recreational bettors, with several valuable services for them.

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