German legislation allowing online gambling nationwide comes into force

1 Jul 2021

german-flag-parliamentAs of today, July 1, 2021, the long-awaited German law allowing online gambling all over the country finally comes into effect. Even before fully opening up, the local market has already become a key focus for many betting companies because of its great potential; since it has relatively high average earnings and a vast population, second only to Russia in Europe.

What does the Change of German Regulations Mean? 

Rules and regulations around responsible gambling and player protection have already presented some challenges for the industry, with operators and providers required to make fundamental changes to the layout of their products.

These new restrictions will lead operators to try even harder for the retention of players for longer and they will have to be creative in order to succeed. Changes in legislation are part of every regulated market, and operators, along with providers, have to embrace them and try to adapt as much as they can in order to retain players, ensure maximum player protection and figure out the best way to make the player experience as engaging as possible.

Since the legislation finally comes into force, bookmakers will need to continuously examine the player's behaviour and see in what direction the market is going. Germany is about to change as a market, forcing bookies to adjust to the new conditions as there will be a lot of new German players entering the market now that it’s completely regulated.

Join and grab exclusive bonuses, daily offers and free bets!

Lay hands on exclusive daily bonuses for members only. These promos are limited and are not advertised on the website.

Yes, I have read the Terms & Conditions and I consent to receiving emails from Bookmakers.bet regarding betting promotions, betting guides and news.

BOOK SPY
Betting Odds On Formula 1 2024 Season Featured Image

Formula One is back for its 75th season, and the calendar starts with the Bahrain Grand Prix on March 1-3, 2024. After a record-breaking year with 19 ...

Read more »

UFC 298 Odds & Preview: Volkanovski vs Topuria Featured Image

One of the biggest UFC events of the year takes place on Saturday, February 17 at the Honda Center in Anaheim, California. UFC 298, starting at 23.00 ...

Read more »

Drake Loses $700k In UFC Fight Betslip Featured Image

Canadian rapper Drake’s curse continued as he lost $700k after placing a bet on UFC’s 297 main event fight of Sean Strickland vs Dricus Du Pless...

Read more »

Next Liverpool Manager Odds: Who Will Succeed Jurgen Klopp? Featured Image

Jurgen Klopp’s announcement that he will leave Liverpool at the end of the season shocked the football world. The German will depart from Anfiel...

Read more »

Top 100 Bookmakers for 2024 Featured Image

Every day we get bombarded by dozens, if not hundreds of extravagant remarks by various online sportsbooks claiming to be the best when it comes to od...

Read more »

Betby’s Esports Solution Secures Approval From MGA Featured Image

Betby has received regulatory approval from the Malta Gaming Authority (MGA) to offer its esports odds feed portfolio independently. The MGA granted a...

Read more »

Premier League Clubs Get Closer To Bookmaker Sponsorship Ban Featured Image

The front of the shirts of Premier League clubs will no longer feature logos from bookmakers once an agreement is reached. The deal would prohibit fro...

Read more »

Betano Lands Giannis Antetokounmpo As Global Brand Ambassador Featured Image

NBA star Giannis Antetokounmpo has signed a contract with Betano, making him their first-ever global brand ambassador. The Milwaukee Bucks superstar, ...

Read more »

Bet365 Continue Their Weekly 6 Scores Challenge Game Featured Image

Sports betting industry leader Bet365 has partnered with Incentive Games, a renowned free-to-play provider, to continue their highly popular weekly 6 ...

Read more »

22bet Awarded EPL Jerseys To Five Lucky Bettors Featured Image

Five of 22bet’s Kenyan users have received English Premier League jerseys after successfully predicting the correct score of Manchester United v...

Read more »

LATEST BOOKMAKER PROMOTIONS
bookmaker banner
bookmaker banner