Jason McAteer becomes brand ambassador of LV BET

8 Jun 2021

Former Liverpool FC and Republic of Ireland football player Jason McAteer has signed up with the online casino and sports betting operator LV BET as a brand ambassador for UK and Ireland.

This collaboration will mainly focus on LV BET’s social media channels as McAteer will provide his perception and expertise regarding match previews for this year’s EURO 2020 and the next year’s regular football season.

Additionally, he will give a series of interviews in which he will share stories and major moments that defined his career and they will be available on the bookmaker’s blog and social media.

The former famous pro athlete will collaborate with LV BET’s social media department forming a strategy alongside several sponsorships to grow in the UK and Ireland.

McAteer stated: “This promises to be a thrilling summer of football, and I’m very much looking forward to linking up with LV BET during the Euros, and giving my views on the great players on show and the fabulous matches we are anticipating. It’s an exciting time, with fans returning to stadiums, so I am thrilled to be sharing my thoughts on the game we all love ahead of the Euros and into the 2021-22 season”.

LV BET CCO, Marcin Jablonski, added: “Jason is a valuable addition to the LV BET team as a brand ambassador, bringing a wealth of expertise from a playing career that lasted more than 15 years. Having played at two World Cups and spent almost a decade in the Premier League, our followers can look forward to hearing his views on the Euros and throughout next season’s football, both domestic and international.”

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LVbet is still young in the game since they were established back in 2016, but the brand has managed to be established as one of the most legitimate sportsbooks around Europe. The double licensing plus the fact they entered the Polish market, along with the minimum of complaints are the reasons behind that. It should be noted that the team comes with a casino background. I find the in house platform functional and quick, it has great potential, but on the other hand, all the aforementioned do not mean that I don't expect improvements on LVBet’s product. More features should be added, like Quickbet, Bet Builder, Multiview and also the €5 fee on the second payout of the week should be stopped. Also, it comes with low limits at minor leagues and events. Regarding the odds, are slightly higher than Bet365’s at the top leagues, but on secondary events are lower on a rate of 2% to 3%. There are significant pros as well. I love the huge range of extra bets, the unlimited betting markets and Special Bets, while the sportsbook has turned its sight towards the unique player promotions and a great loyalty program. Bottom line, LVBet is a safe and upcoming bookmaker with excellent promotions.

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