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Kindred launches Watch&Bet live streaming feature

28 Apr 2021

Online gambling operator Kindred Group plc has officially launched an innovative live-streaming feature named Watch&Bet. What makes it so special is the opportunity to watch and bet simultaneously without alternating between live action and betting. The new feature will actually contain a live-odds overlay. Unibet, which is operated by Kindred, already offers Watch&Bet.

Unibet Players to Benefit from Kindred Live Stream

At first, Unibet players will get to use it only through the iOS mobile app. Of course, Unibet plans to expand this exciting live-streaming feature to both Android and mobile web browsers promptly. It will be available mostly for European bettors in two major sports, football and tennis.

Watch&Bet was launched in an effort to upgrade Unibet’s in-play player benefits. According to Kindred’s vision, live sports betting is a key factor to further develop the players’ experience by creating a more flawless and less interrupted betting environment.

Erik Bäcklund, Chief Product Officer at Kindred Group, mentioned: “The new streaming player will take the customer experience to a whole new level. Easily explained with three words – Fast, Easy and Fun. Fast, because it enables our customers to see the action and react to it instantly. Easy because the design is clever and intuitive. Fun, because this is a whole new way of enjoying the live sports watching and betting experience.”

He also said: “Through thorough customer feedback capturing and innovative internal workshops, we dreamt up a grand vision of how we can transform the in-play betting experience, and with this new Watch&Bet player, we are one step closer towards that dream. But we are far from done, this is the foundation to which numerous building blocks will be added, and we are all really excited over the upcoming releases for our sports betting customers’’.

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Unibet needs no introduction, even for newbies, after 20+ years of experience in the betting industry. The brand provides exceptional services in strategically regulated markets, like Australia and Italy, licensed by MGA and UKGC, among other local permits. The massive range of 40+ sports, 250,000 yearly events, and 10,000 monthly ones secures several alternative options for their million bettors. The odds for high-profile leagues, like the English Premier League and the NBA, create an attractive Sportsbook alongside handy features like Live Streaming, Bet Builder, Request A Bet, and Cash Out. The Live Chat is available 24/7, and the website offers 15 languages. However, I have noticed that the in-play prices and the odds for secondary and lower-tier leagues have a downfall, while the absences of Partial/Auto Cash Out and Quick Bet services are notable. The winning limits are high, and the payment methods offer alternatives, but two significant drawbacks are the need for cryptocurrencies and a quicker response to E-mail requests. I also firmly believe that the app is one of the most modern in the industry. Overall, Unibet is a safe bookmaker, ideal for recreational bettors, with several valuable services for them.

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