Entain offers $341.6m for Baltic operator Enlabs

8 Jan 2021

entain-logoEntain has made an offer to acquire the Baltic operator Enlabs putting on the table $341.6m. This offer means that Εntain (formerly known as GVC Holdings), the owner of Bwin, assesses each Enlabs share for $5.

Shareholders holding 42% of the total amount of Enlabs shares have undertaken to accept the offer.

Enlabs, is established in the Baltics and also operates in Eastern Europe and the Nordics through its brands Optibet and NinjaCasino. It is estimated to generate a net gaming revenue (NGR) of $109.8m for 2021.

Entain stated that this acquisition is in line with its expansion strategy across regulated international markets in which it does not yet operate. Enlabs’ chairman, Niklas Braathen, will stay in his role to help the group’s expansion into new markets.

Shay Segev, Entain’s CEO, stated that: “Enlabs is already a strong and rapidly growing business in its own right, but we now have a fantastic opportunity to turbocharge its growth by leveraging the power of our unparalleled proprietary technology, scale, product and marketing expertise.”

Why choose Bwin

200+ Extra Bets on Top Leagues
  • 50+ sports
  • Cards & Corners
  • Edit my bet
  • Multiview feature
  • Partial & Automatic Cashout
  • 20+ payment methods
  • Mobile apps
  • Lots of interesting promos
Play now
Get the Best Odds
BOOK SPY
BOOK SPY BONUS REVIEW

No introduction is needed for Bwin. They were the first betting giants, being founded in 1999 when they came to the spotlight as Bet And Win. Since 2016, they have been under new ownership - Entain Plc - and have a clear white market strategy, acquiring domestic licenses in New Jersey, Sweden, Italy, Greece, France, and Spain. Bwin is regarded as a top-class bookmaker, but there are some massive pros and cons. The website is a little bit outdated, and the odds should be higher, especially at the top leagues. The absence of Asian bets and the slow withdrawal times are also a great minus. The same applies to the fast limitation on winning accounts, no matter if we are talking about a sharp or a recreational player. On the other hand, the live betting section comes with so many extra features, like Multiview and live streaming. The range of extra bets, both at the pre-match and live betting, sports and payment methods is huge and the mobile apps magnificent. No matter the disadvantages, Bwin will always be a safe place and a classic destination for the bettors.

Join and grab exclusive bonuses, daily offers and free bets!

Lay hands on exclusive daily bonuses for members only. These promos are limited and are not advertised on the website.

Yes, I have read the Terms & Conditions and I consent to receiving emails from Bookmakers.bet regarding betting promotions, betting guides and news.

BOOK SPY

The online sportsbook Vbet has extended the partnership with AS Monaco for three more years until 2025. The deal, which began in 2020, will allow the ...

Read more »

The Ministry of Culture and Gender Equality in Norway has begun consultations to introduce a new Gambling Act to replace the Lottery Act, the Totaliza...

Read more »

The online gaming giant Entain, the owner of brands like Interwetten, has won the Advanced Safer Gambling Standard award by GamCare for providing play...

Read more »

One of the pioneers of online betting, Interwetten, has signed a new regional long-term sponsorship deal with English football giants Liverpool FC. Fa...

Read more »

The global online sportsbook 1xBet recently paid out some big winnings. A bettor from Yaounde, Cameroon, signed up with the bookie and placed a 12 eve...

Read more »

The international online sportsbook NetBet has added Apple Pay as a payment option for French players giving locals another top-notch method for depos...

Read more »

The online gambling operator Kindred Group, which incorporates several brands like Unibet, has announced that it will further contribute to the mental...

Read more »

The Treasury of Kenya has published the 2022 Finance Bill, which re-introduces the controversial 20% tax rate on wagering stakes. Despite the protests...

Read more »

The international gaming operator Vbet has joined the International Betting Integrity Association (IBIA), adding to the platform’s global integr...

Read more »

The state-owned gaming operator in Finland, Veikkaus, has agreed on a double partnership with the Football Association of Finland (SPL) and the countr...

Read more »

LATEST BOOKMAKER PROMOTIONS