888sport becomes betting partner of the NFL in the UK

14 Sep 2020

888sport-nfl-ukBetting operator 888sport announced that it has signed a sports betting partnership agreement with the National Football League (NFL) in the United Kingdom and Ireland. More specifically, 888sport advertisements will be aired during UK and Irish broadcasts of Monday Night Football (MNF) and during the NFL playoffs and Super Bowl LV. The renowned bookmaker will also be the official partner of the NFL London games in 2021.

Chris Halpin, NFL executive vice president and chief strategy and growth officer, stated that they are very satisfied that they will be partnering up with 888sport, which will be their very first official betting partner in the UK. He also said that 888 is a brand that will help them deepen fans’ engagement with the sport. Moreover, he mentioned that this partnership will allow them to gain strategic insights that will shape their broader sports betting strategy.

It is worth noting that 888 is about to launch a new series of videos, named “The Punt”, on its social media channels, which will be featuring celebrities that will be discussing the latest news surrounding the NFL.

Guy Cohen, senior vice president and head of B2C at 888 Holdings, stated that this partnership will mark the start of an exciting new chapter for 888sport and that they are delighted to be partnering with such a big global brand like the NFL.

It is also worth noting that 888sport has also signed a sponsorship deal with the NFL’s New York Jets last year, which means that 888’s logo is still present at MetLife Stadium during the team’s matches and on the stadium’s video board during highlights.

Why choose 888sport

95%+ Payout on Top Leagues
  • 10.000 live events per month
  • 40+ sports
  • Bet Builder
  • Market Maker
  • Asian Handicap
  • Alternative HC’s on Tennis & Basketball
  • Lots of outrights
  • Great UX
Play now!
Bet €10, Get €30 in Free Bets + €10 Casino
BOOK SPY
BOOK SPY BONUS REVIEW

Although 888 originally started as a casino & poker operator, in 2008 they brought their sportsbook to the spotlight and since then they keep improving their offering. 888sport has a clear white markets strategy. They now have licenses in the US, Spain, Italy, Sweden and in the UK among others. Although I don't usually comment on UX, design and gamification are amazing. Just 2 clicks are enough to place your live bet, up to 4 are needed for a pre-match wager, while features like Build a Bet, Instant Betting and Market Maker, enhance the betting experience. I love the variety of markets and the intriguing live betting section, which comes with an HD streaming service. The same goes for the variety of payment systems. On the other hand, while their odds are on most occasions around the average rate of what other books offer, they still need improvement on the secondary leagues/bets and on Asian lines. Also, the low limits on withdrawals need to be changed asap. Nonetheless, 888sport ranking is high among the punters and for sure is a sportsbook worth to be trusted and followed.

10,000+ have already benefited from Bookmakers.bet

Register to our newsletter and be the first to get our exclusive bonuses and promotions. Fill in your name & email and stay tuned on the latest offers and the new bookmakers in your country.

I agree with the terms of use.

BOOK SPY

The Malta Gaming Authority (MGA), the well-respected regulatory body, has introduced a new online platform that will allow bookmakers to report suspic...

Read more »

The Danish gambling market experienced a 5% revenue drop year-on-year (YOY) for Q3 2020. According to figures from the Spillemyndigheden (Danish Gambl...

Read more »

The UK-based bookmaker Spreadex has been named the EGR Awards 2020 spread betting operator of the year. The annual EGR Awards are organized by the eGa...

Read more »

GVC Holdings PLC has embarked on a new sustainable growth strategy that includes the rebranding of the company as Entain and the decision to pull out ...

Read more »

Kambi Group, the renowned provider of sports betting services to licensed online gambling operators, reported €28.1m in revenue for Q3 2020. This mean...

Read more »

The online gambling operator LeoVegas posted its financial results for the three-month period (Q3) up to September 30, 2020. The generated revenue was...

Read more »

Norwich City announced a new betting partnership with the acclaimed bookmaker 888sport. The renowned betting brand does not only have a strong presenc...

Read more »

Alberto Garzón, Spain’s Minister of Consumer Affairs, has informed the top La Liga teams that any gambling-related sponsorship agreement must end at t...

Read more »

  The English Football League (EFL) defends its gambling sponsorships, as the UK government considers a potential prohibition on all betting oper...

Read more »

The world of fighting sports is in line for a massive bout, the first of that magnitude within 2020. The recent pandemic has spoiled many significant ...

Read more »

Latest Betting Offers