Betsson is always keen on improving on all their assets and that is the reason why they have taken all the necessary actions, in order to improve the mobile casino service. The Swedish company unveiled only a few days ago the new front-end technology they will use to make their mobile casino service better and this one will be called “One Betsson Group”. The OBG will be used along with a new design and through this application the player may enjoy more than 800 games. And as it was said by Betsson’s sources, this will be biggest number of its kind in the world. In fact the OBG is going to be an add on component that will join the proprietary technology platform Techsson and the different brand front-ends.
The president and Chief Executive of Betsson, Ulrik Bengtsson, commented on the matter: ““The success of Betsson Group’s multi-brand strategy is dependent on a scalable technology. The introduction of Techsson reduced platform cost per user; OBG is taking scalability to the next level as it makes improvement of the user experience more efficient. We firmly believe this casino is bringing Betsson.com to the forefront of the industry – and the rest of the Betsson brands are to follow suit.”.