1XBet becomes the new global partner of FC Barcelona

5 Jul 2019

1xbet partners with FC BarcelonaFC Barcelona and 1XBet have signed a five-year sponsorship deal according to which the well-known operator is the new global partner of the Blaugrana, as it was officially announced by the club on Wednesday. The deal actually came into effect on the 1st of July and will last at least until the 30th of June 2024.

That multi-year agreement between the two sides is part of Barca’s global expansion plans and is also connected to its aspiration to find the best partners in various fields. Those partners will help the club keep its leading position both on the pitch and in terms of marketing and athletic sponsorship.

It is worth noting that 1XBet and FC Barcelona have agreed to work jointly on a wide range of assets that will be including access to the players’ data in order to create innovative marketing campaigns and promotional merchandise.

Joseph Pont, who is responsible for the club’s Commercial Area, stated that he is certain that this deal with 1XBet will help his team grow on and off the football field. He also said that the aforementioned deal reinforces Barca’s global expansion strategy, which is underway, and that it will help them gain new fans from all around the world.

Alex Sommers, affiliate marketing director of 1XBet, added that he is very pleased that they have managed to reach such an important agreement with one of the best football teams in the world and that his company has something special to offer to all Barca’s fans. He also mentioned that the association of these two world-class brands, will be proven profitable for both sides. Furthermore, he said that since Barcelona’s slogan is “Mes que un club” (More than a club), he hopes that over the next five seasons the fans will realize that 1XBet is more than just a bookmaker.

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1xbet has been around for more than a decade and it is safe to say that it has become one of the most popular and recognisable brands globally. They maintain many betting shops in multiple countries and host 400,000+ active players at a time. What impressed me the most, is the level of localisation. The number of available website languages, payment options, and currencies is through the roof. The site also provides some of the most interesting features online. I found the Advancebet and WiseOdds ones particularly intriguing. Compared to other bookmakers, it offers considerably higher odds and a lot more markets. Nonetheless, it does not come without disadvantages. Due to the sheer number of options and features available, it can prove difficult for a novice bettor. In addition, only holding a Curacao license for the international site is not ideal. Finally, you will probably notice a lot of complaints regarding the bookmaker, but this is understandable due to the massive number of players it hosts. All in all, 1xbet is a top choice, especially for professional players.

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