Bwin becomes the main global partner of Valencia CF

1 Jul 2019

Bwin-partner-valencia-cfBwin has been officially announced as the main sponsor of the Spanish football team Valencia, in a deal that will come into effect from today and will last for the next three seasons at least.

The La Liga football club was first sponsored by GVC-owned Bwin back in the 2016-17 season and now both sides decided to expand their deal; meaning that the well-known operator will remain the team’s front of shirt sponsor.

The deal covers both the first team and the club’s reserve squad, VCF Mestalla, in all the domestic and European competitions in which it takes place; namely, La Liga, Copa Del Rey and the Champions or Europa League.

The president of Valencia CF, Anil Murthy, stated that his team shares the same virtues as Bwin and that by strengthening their alliance both parties will be hugely benefited. He also confirmed that apart from being Valencia’s shirt sponsor, the Bwin brand will have the highest visibility ever across the team’s Mestalla Stadium and training facilities.

It is worth noting that Bwin is not the first operator that was confirmed as a La Liga team official sponsor during the past few days, as Marathonbet has already landed a two-year deal with Sevilla FC.

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No introduction is needed for Bwin. They were the first betting giants, being founded in 1999 when they came to the spotlight as Bet And Win. Since 2016, they have been under new ownership - GVC Holdings - and have a clear white market strategy, acquiring domestic licenses in New Jersey, Sweden, Italy, Greece, France, and Spain. Bwin is regarded as a top-class bookmaker, but there are some massive pros and cons. The website is a little bit outdated, and the odds should be higher, especially at the top leagues. The absence of Asian bets and the slow withdrawal times are also a great minus. The same applies to the fast limitation on winning accounts, no matter if we are talking about a sharp or a recreational player. On the other hand, the live betting section comes with so many extra features, like Multiview and live streaming. The range of extra bets, both at the pre-match and live betting, sports and payment methods is huge and the mobile apps magnificent. No matter the disadvantages, Bwin will always be a safe place and a classic destination for the bettors.

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