Close Bottom Menu CLOSE

Why join our Telegram

Telegram
  • list icon EXCLUSIVE Betting Bonuses
  • list icon 24/7 Pre-Match & Live Predictions
  • list icon New Unrestricted Bookmakers
  • list icon €1,000 In Monthly Giveaways
Join Our Community
Telegram

22 betting brands have applied for a Swedish license

2 Aug 2018

The Swedish market is now regulated, and gambling operators have shown a great interest in acquiring a license, starting from the very first day of the licensing procedure. Among them, some well-known brands can be found, like Betsson and Svenska Spel, while a total of 22 betting companies applied for the right to get a slice of the Swedish gambling pie! As the official authorities said, they expect that they will have more than 70 license applications ahead of the re-regulation of the country, which is going to put an end to Svenska Spel’s monopoly.

Who are the Competitors Eyeing the Swedish Market?

Cherry, Betsson and Expekt, as well as the Kindred Group with Unibet, are just a few of the brands which are expected to be a part of that regulated market, while all of these gambling operators are going to tolerate an 18% tax, while there are going to be strict requirements for moderation in marketing gambling, as the authorities have explained in the previous months.

Betsson was among the betting companies filling out an application to get a license, and their CEO, Mr. Pontus Lindwall, delightfully commented on the procedure: “Sweden is our home turf. We’re a top Swedish company within the industry, and we’ve been in this market for a very long time. I think it’s great that it opens up for regulation and for license applications. We’ve been operating in this market for a long time and now we will get better possibilities for marketing, sponsorships, and PR that’s good. But in most of our operations, I think we will be operating as before but under the new regulation.”

Join and grab exclusive bonuses, daily offers and free bets!

Lay hands on exclusive daily bonuses for members only. These promos are limited and are not advertised on the website.

Yes, I have read the Terms & Conditions and I consent to receiving emails from Bookmakers.bet regarding betting promotions, betting guides and news.

BOOK SPY
Bookmakers With A Dedicated Euro 2024 Section Featured Image

This summer, 24 nations will battle in the 17th edition of the European Football Championship. Scheduled to take place in Germany, the competition is ...

Read more »

How Injuries Affect Euro 2024 Odds Featured Image

As the Euro 2024 approaches, fans are at the edge of their seats. However, as it happens with every major competition, several notable footballers hav...

Read more »

Lucas Paqueta Charged For Betting Breaches Featured Image

The Brazilian international Lucas Paqueta has been charged by the FA for the “improper purpose of affecting the betting market”. Paqueta, ...

Read more »

Tyson Fury vs Oleksandr Usyk Odds Featured Image

After a long wait, the boxing world is finally on the verge of crowing the first undisputed heavyweight champion since 1999, when Lennox Lewis took do...

Read more »

Conor McGregor Partners with Duelbits Featured Image

On May 13th, 2024, Duelbits, a leading site in crypto gambling, issued a press release to announce that it has partnered with MMA legend Conor McGrego...

Read more »

EveryMatrix Record Net Revenue in Q1 Featured Image

EveryMatrix announced that the company achieved a record €39 million in revenue in the year’s first quarter. This constitutes a stunning 66% inc...

Read more »

Conor McGregor Next Fight Odds Featured Image

After a nearly three-year absence, Conor McGregor will fight Michael Chandler in UFC 303 on June 30th. UFC president Dana White announced the clash, w...

Read more »

ΝΒΑ Investigates Raptors’ Center Jontay Porter for Betting Irregularities Featured Image

The Raptors Center became unavailable for March 25th’s clash against the Brooklyn Nets. The NBA intervened, and Porter sat out until the league ...

Read more »

Next Liverpool Manager Odds: Who Will Succeed Jurgen Klopp? Featured Image

Jurgen Klopp’s announcement that he will leave Liverpool at the end of the season shocked the football world. The German will depart from Anfiel...

Read more »

1xBet Announces Biggest Wins for 2023 Featured Image

It’s no secret that many players prefer Accumulator bets. The chance of winning huge sums of money with relatively small stakes is unmatched. To...

Read more »

LATEST BOOKMAKER PROMOTIONS
bookmaker banner
bookmaker banner