SBTech offers its platform on the first mobile sportsbook

26 Jun 2018

Once more SBTech show its innovative face… Just a few days ago Addison Global published their new sportsbook, which runs on the new Chameleon360 iGaming platform, created by SBTech.

This is the latest betting brand going live on SBTech’s industry-leading Chameleon360 platform, with the latter creating lots of anticipations. The new sportsbook was released by the name MoPlay.co.uk and the latter targets a younger playing group, while the greatest bet for the popular developer is to create the conditions for the industry to make a glorious passage to a mostly mobile era. As the company’s official stated, there are lots of things to be achieved in mobile gaming and this mobile-first sportsbook is just the first step towards this direction.

We should note that the betting brand MoPlay.co.uk is the first to go live by the Addison Global Group, which is based in Gibraltar. SBTech’s CEO commented on the new betting brand’s launch: «We are delighted to have partnered with Addison Global and look forward to helping this highly experienced and ambitious management team build a truly unique and original mobile only sports and gaming brand based off SBTech’s next generation APIs», while Mr Reutter, who acts as Addison Global Limited CEO, stated: «We are delighted to partner with SBTech on this exciting new venture. As of today, MoPlay is open for business, but this is very much a soft launch for now. We are not attempting to break through the World Cup noise».

Bet on the best SBTECH sportsbooks

Bethard
7.9/10
7.9/10

Players Rating: (4 Rates) 8.4

10bet
8.0/10
8.0/10

Players Rating: (4 Rates) 8.0

Bethard
7.9/10
7.9/10

Players Rating: (4 Rates) 8.4

10bet
8.0/10
8.0/10

Players Rating: (4 Rates) 8.0

10,000+ have already benefited from Bookmakers.bet

Register to our newsletter and be the first to get our exclusive bonuses and promotions. Fill in your name & email and stay tuned on the latest offers and the new bookmakers in your country.

I agree with the terms of use.

BOOK SPY

  The English Football League (EFL) defends its gambling sponsorships, as the UK government considers a potential prohibition on all betting oper...

Read more »

William Hill posted a positive Q3 net revenue increase in its online operations. It announced a 4% increase in the UK and 6% internationally for the t...

Read more »

The Spanish Directorate General for the Regulation of Gambling (DGOJ) has awarded a gambling license to William Hill’s sports betting subsidiary Mr Gr...

Read more »

The Regional Council of Darmstadt in Germany has awarded its first 15 betting licenses with immediate effect. Among the renowned operators that now ho...

Read more »

GVC Group, owner of Ladbrokes and Coral, has put pen to paper on the acquisition of Portuguese online operator Bet.pt in an effort to expand its posit...

Read more »

The Lithuanian Gambling Supervision Service, running under the Ministry of Finance, has issued updated ‘know-your-customer’ guidelines in an effort to...

Read more »

US casino operator Caesars Entertainment has reached terms to overtake British bookmaker William Hill through a £2.9bn deal. The deal, typically await...

Read more »

The renowned sports betting operator 22Bet has decided to completely cease its operations in the United Kingdom as of October 13, 2020. All of its pla...

Read more »

Everton has landed yet another important deal by teaming up with Parimatch, appointing it as the club’s official betting partner in Europe and in the ...

Read more »

Online sports betting operator 22Bet has reached an agreement with French Ligue 1 champions Paris Saint-Germain. The two-year deal, ending 2022, will ...

Read more »

Latest Betting Offers