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The Stars Group has been growing at a frantic pace during the past years, by continuously expanding to new markets. This aggressive strategy has become even more intense following their official announced regarding the acquisition of Sky Betting and Gaming for a total amount of 3.36 billion pounds. Of course, Pokerstars remains the leading brand for the Canadian group, but the plans for the newly acquired brand are of equal significane, as the Stars Group CEO, Mr. Rafi Ashkenazi revealed. To be more exact, they intend to reach the stars, not by using light-hearted puns, but by becoming the world’s largest online gaming company.
According to the details of the acquisition, Sky Betting’s 85% of shares were acquired by the Stars Group, while 13% remains on CVC’s possession. Just a few moments after the conclusion of the deal, a satisfied Rafi Ashkenazi, stated: «The acquisition of Sky Betting and Gaming is a landmark moment in The Stars Group’s history».
Sky Betting have netted huge profits over the past years, reporting revenues of 624 million pounds for 2017, with gross profits reaching the amount of 212 million pounds for the same year. It is also noteworthy that during the previous two years (2016 and 2017) Sky Betting reported a rise of 46% and 51% revenues respectively.
Why choose Pokerstars Sports
- User-friendly website
- 30+ sports
- Request a Bet
- Player Specials
- Minimum deposit €10
- UKGC & MGA licenses
- Android & iOS apps
- 10+ website languages
A few years back, the number 1 poker room globally added a sports section called ‘Betstars’, which, in 2021, was rebranded to Pokerstars Sports. To be honest, reviewing the sportsbook left me with mixed feelings. On the one hand, being operated by the largest group in the world and holding several Tier 1 licenses means that as a site it can definitely be trusted. There are hundreds of markets available to choose from in football and basketball, alongside multiple special bets. I also find the Spin and Bet feature very intriguing, where you can improve your odds up to ten times. On the other hand, I found quite a few areas where the offering needs to be improved. The overall payout is below par, especially for football bettors. The absence of a Live Chat is notable and deposit limits are low. In addition, having to move your funds manually from poker to sports is a little annoying. All in all, the betting offering is not great. I would use it mainly as complementary to the poker section.
