1XBet has tried to quickly establish themselves in the betting industry since their foundation in 2011, instead of taking the safest route of a slow and steady expansion. Their strategy seems to pay off though, as they are constantly gaining ground on other competitors. 1Xbet is based in Russia and after having earned the respect of Eastern European punters, they have set their sight on the west, by trying to reach the high payout rates of most Asian bookmakers. Their most significant feature is the live streaming service that covers many events at the highest quality. Τhey have to polish their website a bit, especially its response time and focus on their customer support, if they wish to gain more credibility among the betting community.