Betfred & British Horse Racing cooperation set to end

23 Sep 2017

Betfred horse racingThe well known bookmaker is set to put the nail on the coffin on their long cooperation with British Horse Racing. This shocking move is expected to be followed by increased turmoil along UK horse racing tracks.

Betfred currently sponsors 600 races and have publicly admitted that they will shut down 49 of the 51 betting shops they currently operate on UK race tracks.

According to experts, this would happen sooner or later after the company garnered the exclusive rights to offer Tote betting (a form of UK pool betting) back in 2015.

Track owners are far from happy from this arrangement and are already laying plans for their own alternative betting scheme, despite the fact that Betfred had paid £233 million to maintain exclusive privileges.

Betfred chief executive, Fred Done said that he is done with horse racing: “As from next year, we will fulfil everything we promise. We will not go back on anything or dodge anything or get out of contracts. If anything, the regret I have about not being on racecourses is that our association with racing is broken now and will be finished next year. But that’s not business, it’s sentimental.”

Although Betfred is planning to close nearly all the track-based shops, those are operating at Ascot and Chelmsford will remain open for the time being.

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Betfred is a well known name among bettors in Britain as they have been around for the past 50 years. I mostly remember their betting shops in the UK, however, they managed to impress me with their nicely made website as well. The high odds on most football matches are a welcome addition and the fact that they are regulated by the UKGC and GLA certainly cannot be overlooked. Their variety of payment methods is sure to satisfy even the most demanding punters while the welcome bonus of £30 with a simple £10 deposit is quite impressive. A few more promotions, more languages and some Asian Handicaps would be a welcome addition, to an otherwise quality bookmaker.

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