It is a fact. Bwin will be the first – ever official betting partner of one of the greatest clubs in the world, Inter Milan.
The two sides signed the deal which will run through until 2020. The famous bookmaker will also serve as a top partner of the Italian club.
Bwin logos and live odds will appear on LED advertising boards inside the San Siro stadium. Bwin will also be displayed in the Inter website and the team’s social media channels.
The respected bookmaker will in turn offer special promotions to Inter Milan fans for their favorite team's matches .
Inter chief revenue officer Michael Gandler said: “Bwin can make the most of the new and developing multimedia models that the Club is pushing forwards, leading to expansion within their business and providing unique and valued content for their own clients.”
Moreno Maraso, country lead on the board of directors for bwin Italia added: “Historically, bwin has always supported and sponsored clubs who are at the peak of world football; this collaboration highlights our closeness to the world of sport and its values.”