One of the most famous online bookmakers, Interwetten, has signed a 3-years deal with German Bundesliga 1. side TSG Hoffenheim.
From now till 2020, the brand of Hoffenheim will appear in Rhein-Neckar-Arena (capacity: 30,000), on Hofffenheim’s social media, TV and advertising channels.
Werner Becher, spokesperson for the Interwetten Board of Directors said about the deal: "TSG Hoffenheim is an extremely attractive partner for us, not only because of the development of the club into one of the top players in Germany and the consequent first Europapokal participation in this season. The club has the fourth place in the Bundesliga of the previous season emphasised that he has an excellent future perspective. TSG Hoffenheim is the German flagship in the sponsoring pool for Interwetten and guarantees excellent brand awareness thanks to a comprehensive sponsoring package with a large brand presence for Interwetten."
Managing Director of TSG Hoffenheim, Dr. Peter Görlich, added: "We are very pleased to have gained a partner in Interwetten with outstanding importance for the German-speaking sports betting market, since the company has been setting new standards and innovative ideas for its industry, we are convinced that we have chosen an ideal partner."