Unibet-Aston Villa: A Great Partnership

4 Jul 2017

Villa-Unibet articleUnibet has become the “Villans” official shirt partner for the 2017-18 season. The online gambling operator -part of Kindred Group- founded on 1997, is well known for providing a complete platform for sports betting, casino, games and online poker.

Aston Villa, one of the most historic football teams in UK, is one of the five English clubs to be ever be crowned Champions of Europe, back in 1982. The “Villans” will play for the second season in a row in the “EFL Championsip” and they are dreaming of their return to Premier League football next season (2018-2019).

At this time Unibet offers Aston Villa as a great favorite for its promotion at 5/2 (2.50 decimal).

In addition to their presence on the club’s new shirt, Unibet will also be sponsored on the Villa Ladies’ team kit.

Head of marketing UK for Unibet, Sam Mead, said after the signing of the big deal: “We are delighted to be partnering with Aston Villa in their push for promotion back to the Premier League. Unibet and Aston Villa are two of the biggest names in our respective fields with a rich heritage; Unibet genuinely understand football fans and, working together with Aston Villa, will be ensuring we enhance the enjoyment of their fans in all aspects of the beautiful game."

Luke Organ, chief commercial officer for Aston Villa added: “We are very pleased to partner with Unibet. They made it clear from the outset how important our fans will be to this partnership and their planned level of emphasis that they will put on our fans will be exciting to see come to life. The club’s size is reflected by this relationship with Unibet and we look forward to testing our data and digital abilities to drive value and provide a rounded partnership for us all to enjoy.”

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