Ladbrokes pens sponsorship deal with PGA Australia

16 May 2017

ladbrokes pga australiaLadbrokes, the world renowned British bookmaker, has announced a deal that is sure to allow for added exposure to the golfing world. They have agreed to sponsor the PGA events in Australia until 2020.

Although the financial terms have not been published, it will allow Ladbrokes to act as the chief commercial sponsor of the PGA Pro-Am Series and the PGA Legends Tour, as well as the official online betting partner of the main tour.

Jason Kibsgaard, Ladbrokes Australia’s Chief Marketing Officer recently stated: “We are very proud to be involved in sporting codes across Australia, and are excited to join forces with the PGA of Australia.”

PGA Australia General Commercial Manager David Pryles consequently added: “To have an internationally renowned brand and market leader partner our Pro-Am, Legends events is a huge boost to professional golf in Australia. This alignment will benefit both PGA Professionals as well as amateur golfers and it’s great for the profile of our sport.

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