Betsson AB continues on its strategy for expansion that has started for a while now, but also make some changes in the company’s governance, in order to be more functional and to get fresh ideas. The governance of Betsson AB has confirmed the appointment of Kaaren Hilsen as new Group Chief Financial Officer (CFO), in a position where she replaced Fredrik Rüdén, who will depart the operator this coming August from the Betsson governance. As it was announced by the company’s statement, Mrs Hilsen is going to get a hands on her new job on the upcoming November. Hilsen joins the Stockholm-listed online gambling operator from Telenor Sweden, where she has served as CFO since 2013.
Ulrik Bengtsson, CEO and President of Betsson AB commented on the appointment of Hilsen: « Kaaren’s very broad financial and general management experience, coupled with her international track record in regulated environments, will be great assets for Betsson. Our revenue mix is increasingly balanced, shifting from primarily Nordic to a panEuropean/Central Asian business with a broad mix of markets».