Although the Australian betting market seems to rise
, there are lots of setbacks that block the further expansion of the betting industry in the territory. One of them is the latest decision that was taken by the Australian government, which will move to ban all betting advertising during sports broadcasts as early as next week. Communications Minister Mitch Fifeld is about to ban on all forms of gambling marketing during sports broadcasts on any public medium. But there is another factor, the great losses that will occur to the sports network, after this decision. In order to relax them, the government will make a… fair trade by lowering licensing fees for them.
The executives of the AFL (Aussie Rules) and NRL (Rugby League)
commented that this decision is not meant to last long enough, it is impossible for the government not to have any reactions. This decision was in talks since 2013, when for the first time the Australian government debated whether to ban gambling advertising during sports broadcasts, in order to minimize as much as possible the gambling risks.