Dafabet sets its sight in African market

18 Mar 2017

African marketDafabet is one of the most popular Asian bookmakers across the world, but their plans for expansions globally don’t stop with Asia and Europe. Their new try is their establishment in the African territory and for that reason they made their first play within the African market by opening a «hub office» in Nairobi Kenya. As the Dafabet governance stated, they see Kenya as the entry point to spread inside the African market. After all the betting sector is really mature in this territory due to the existence of the established competition.

The bookmaker’s African operations are being led by Louis Watts Retail and Regional Operations Director for Dafabet. Speaking to Kenyan media Watts commented on the new Dafabeet operation: «We are looking to expand throughout the African continent and it was important that our first initiative was to establish a major presence in Kenya, a market that is mature and respected due to its sport betting savvy and continues to be a growing sports betting market, thus giving us the stable base from which to grow».

Join and grab exclusive bonuses, daily offers and free bets!

Lay hands on exclusive daily bonuses for members only. These promos are limited and are not advertised on the website.

Yes, I have read the Terms & Conditions and I consent to receiving emails from Bookmakers.bet regarding betting promotions, betting guides and news.

BOOK SPY

After a week off due to national team fixtures the English Premier League returns to action, and what a better way to do start matchday 9 than with th...

Read more »

Gambling can be traced in Germany all the way back to Roman times when soldiers were playing several forms of dice games. At some point after the intr...

Read more »

The UK Gambling Commission fined online betting operator Betway £408,915 for marketing on the kids’ section of the West Ham United Football Club...

Read more »

The 2021 report from the Malta Gaming Authority (MGA) has been released. The MGA generally took less regulatory actions, such as issuing fewer warning...

Read more »

The 2022 European Cricket Championships, held in Malaga, Spain, now have Stake.com as an official partner. The T10 competition, in which 21 national t...

Read more »

Just one week after an impressive 49-goal matchday 1, UEFA Champions League action is back. Among all the exciting events, the one that stands out the...

Read more »

LeoVegas Group, the renowned igaming operator, disclosed on Thursday that English Premier League giants Manchester City is the subject of a new partne...

Read more »

The moment football fans worldwide have been waiting for has finally come. The 2022-23 UEFA Champions League season is officially underway with 8 matc...

Read more »

After expanding into Colorado, their second active US state so far, Bet365‘s presence in the North American market has grown. Bettors in the Cen...

Read more »

The 2022 summer transfer window ends on the night of September 1st. As the deadline day is rapidly coming close, top European clubs are looking to sea...

Read more »

LATEST BOOKMAKER PROMOTIONS