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Intralot is one of the largest lottery and gambling systems operator in Greece, but they are interested in expanding in Europe as much as possible. Their latest deal was with the UK licensed sports betting technology provider Amelco and the aim from this cooperation is a string of new omni-channel sports betting solutions to be created.
Software to Meet Clients Need
Intralot announced the new partnership just yesterday and their governance told to the investors that this deal was needed in order for the company to fulfil their clients’ demands within regulated markets.
Antonios Kerastaris, who is the Intralot Group CEO, commented on the strategic partnership: «Intralot’s legacy as a global sports betting operations leader is widely enhanced by integrating Amelco’s innovative software functionalities. We are confident that the resulting pioneering product will quickly be recognised as the best-integrated retail and online betting platform available globally.»
Owner and founder of Amelco, Damian Walton, added: «Having the opportunity to deploy our sportsbook solution including our algorithmic trading engine, supplemented with our physical trading services, within the core of Intralot business, will help us demonstrate the full capabilities of the product.»
